Position Summary

The Business Development Associate is responsible for identifying, initiating, and qualifying new sales opportunities with large, complex organizations. This role supports the firm’s enterprise sales strategy by building a strong pipeline of qualified prospects and acting as the first point of contact for potential clients.

The BDA will engage senior procurement, finance, and operations stakeholders in thoughtful, value-driven conversations about strategic sourcing, cost optimization, and supply chain transformation.

Key Responsibilities

Prospecting and Legal Generation

·       Identify target accounts through market research, data tools, referrals, and inbound leads.

·       Develop account intelligence including organizational structure, procurement priorities, and financial drivers

·       Execute outbound outreach campaigns aligned with firm messaging and value propositions

Client Engagement and Qualification

·       Initiate contact with prospective clients through multi-channel outreach

·       Conduct initial discovery calls to assess client needs, challenges, and readiness

·       Qualify opportunities using defined criteria (industry fit, spend profile, urgency, decision-makers)

·       Position the firm’s capabilities clearly and credibly to executive audiences

Sales Support and Pipeline Management

·       Partner with senior sales executives to transition qualified opportunities

·       Prepare briefing materials, call notes, and opportunity summaries

·       Maintain accurate CRM records, forecasts, and activity logs

·       Track performance metrics including outreach volume, conversion rates, and pipeline contribution

Collaboration & Learning

·       Work closely with consulting, analytics, and delivery teams to understand solutions

·       Participate in sales training, coaching, and continuous improvement initiatives

·       Stay informed on sourcing trends, procurement technology, and competitive landscape

Required Qualifications

·       Bachelor’s degree

·       2–5 years of B2B sales, business development, consulting, or client services experience

·       Experience in professional services, procurement, sourcing, or supply chain preferred

·       Strong written and verbal communication skills

·       Comfort engaging with senior-level stakeholders

·       Proficiency with CRM systems and sales productivity tools

Preferred Skills & Competencies

·       Strong written and verbal communication

·       Intellectual curiosity and coach ability

·       Comfort engaging with senior-level stakeholders

·       Proficiency with CRM systems

·       Proficiency with sales productivity tools

Reporting Relationship

·       Report directly to: Business Head

Apply on our website here or email directly to support@heglobalsourcing.com